milk_shake Daily Frequent Shampoo is a perfect every day shampoo that protects the hair against color fading and hydrates. Daily Frequent is a delicate and light shampoo that is for hair that needs washing every day. milk_shake Daily Frequent Shampoo works well with many of the milk_shake conditioners and treatments and gives optimal results when used with milk_shake Daily Frequent Conditioner. milk_shake advise weekly treatments to ensure healthy hair. SLS free. Paraben Free. What it does: Gently cleanses the hair leaving a beautiful scent Best for: Normal hair types . Every day washing. Children.